Oud · Rose · Spicy/Warm
from CHF 7.–Oud · Rose · Fruity
from CHF 7.–
The house
Boadicea the Victorious, the Celtic heritage
- Founded
- 2008
- Origin
- London, United Kingdom
- At Fragsplit
- 3 fragrances
Founded in London in 2008 by stylist and creative director Michael Boadi, Boadicea the Victorious draws inspiration from Boadicea, the warrior queen of the Iceni. Launched exclusively worldwide at Harrods, the house expanded to Selfridges and Henri Bendel in 2009, before opening its first boutique in Kuwait in 2011.
The house creates genderless fragrances that combine British craftsmanship with ingredients sourced from distant regions. The components are made in the United Kingdom, while the bottles feature handcrafted pewter shields decorated with Celtic motifs and inspired by Boadicea’s history.
Right now at Fragsplit, 3 Boadicea the Victorious fragrances are available as 1 to 10 ml decants: Bodacious, Bayswater, Chariot.
Key dates
- 2008Michael Boadi launches the house at Harrods
- 2009The house arrives at Selfridges and Henri Bendel
- 2011The first independent boutique opens in Kuwait
Sources : boadiceaperfume.com · designweek.co.uk · cosmeticsbusiness.com · countryandtownhouse.com




